A rapidly growing market
Market trends
The global market for prebiotic ingredients is experiencing dynamic and sustained growth, reflecting a growing consumer interest in digestive and overall health. According to a recent study by Mordor Intelligence1, this market was valued at $8.09 billion in 2023, with an expected compound annual growth rate (CAGR) of around 8% over the coming years. This rapid growth is largely driven by the search for natural, effective, and easy-to-integrate solutions, especially in the functional nutrition, dietary supplements, and beverages sectors.
Concerns for better gut health
Gut health is now at the forefront of consumer concerns. In Europe, 56% of consumers associate prebiotics with immune system support, which is unsurprising since 70% of immune cells are located in the gut. This correlation between the microbiome and immunity is driving increased demand for ingredients that promote a healthy microbiome.
Furthermore, the focus on digestion translates into a strong preference for foods rich in prebiotic fibers. For example, the bakery and cereal products market is seeing a high demand for these beneficial ingredients. This trend is reinforced by a general rise in awareness of the importance of a balanced diet, which directly stimulates the growth of ingredients targeting digestive health.
The International Food Information Council highlights that more than a quarter of adults (28%) consider digestive health a key benefit sought in food and beverage products. Even more significantly, among consumers over 50 years old, about two-thirds view digestive health as an extremely or very important factor, creating a real growth lever for the prebiotic ingredient market.
According to a study by FMCG Gurus, 49% of consumers were aware of the microbiome in 2024, compared to just 15% in 2022. More than half of those who are aware of the microbiome have made changes to their diet as a result. Specifically, 54% have consumed prebiotic-enriched foods or supplements, 52% have increased their intake of fresh fruits and vegetables, and 46% have consumed more fiber-rich foods. These positive perceptions are driving growing demand for prebiotic ingredients across various food and beverage applications.
Natural fibers suited to all your formulations
inavea™ and Fibregum™, our branded Acacia Fiber: the Queen of fibers
At Nexira, we offer Fibregum™ and inavea™ range, a unique collection of prebiotic fibers based on acacia fiber and recognized for their proven prebiotic effect. This range stands out not only for its digestive performance but also for its environmental commitment: inavea™ is the first carbon-neutral and organic certified ingredient range, supporting our clients’ ecological ambitions.
These natural fibers offer the value of a clean label in addition to the consumer appeal of 100% vegetal origin and fiber enrichment. They are easy to use and offer a wide spectrum of functional and digestive properties. Compared to other prebiotic fibers., they are particularly well tolerated and highly versatile, integrating easily into a broad variety of food, beverage, and supplement applications.
Fibregum™ and inavea™ PURE ACACIA are a flagship example: non-GMO certified and suitable for FODMAP diets, these references come from two acacia species and contain at least 90% soluble fiber on a dry weight basis. With a recommended daily dose of 10 g for an effective prebiotic effect, they provide optimal digestive comfort through gradual fermentation, improve stool frequency, strengthen the intestinal barrier to support immunity, and contribute to overall well-being.
We also offer innovative synergistic formulations such as:
• inavea™ BAOBOB & ACACIA, combining two natural African superfood, promotes a balanced microbiome, supports metabolic health, and increases the presence of Akkermansia muciniphila, linked to weight management.
• inavea™ CINNAMON & ACACIA, an all-natural and organic synergistic formulation of acacia fibers and cinnamon polyphenols, help modulate the microbiome, promote beneficial short-chain fatty acid production, and contribute to blood sugar and insulin regulation.
• inavea™ CAROB & ACACIA, a complementary blend of carob and acacia fibers, improves gut microbiota diversity, the marker of a healthy microbiome.
Thanks to this functional richness, Fibregum™ and inavea™ can be incorporated into nearly all formulations, from better-for-you cookies to refreshing prebiotic sodas, and nutritional powders.
Our sustainable commitment
Beyond their nutritional properties, these ingredients are part of a sustainable and responsible approach. The inavea™ range has been doubly awarded with the prestigious NutraIngredients Award and Vitafoods Award in the Sustainable Innovation category. These honors recognize over 15 years of Nexira’s commitment alongside SOS SAHEL International France and our leadership in sustainable innovation.
Want to learn more about integrating natural fibers into your formulations and their benefits for digestive health?
Join us on July 1st at 2:00 PM CEST for our exclusive webinar with FMCG Gurus and our experts Janika Bette and Michael Hughes. Discover how acacia fiber and the Fibregum™ and inavea™ ranges can transform your products and meet consumer expectations.
On the agenda: Learn more about the latest trends in the prebiotic and fiber ingredient market, explore in detail the benefits of natural and prebiotic fibers for digestive and overall health, and discover our innovative Fibregum™ and inavea™ ranges. Our experts will present concrete concepts showcasing the many applications where these fibers can be integrated, along with the key benefits associated with each formulation.
Contact us for more information.
- Source: Mordor Intelligence, Prebiotic Ingredients Market – Growth, Trends, Covid-19 Impact, and Forecasts (2024 – 2029) ↩︎
